Learning to drive, in two languages.

The challenge

A driving school with an audience in two languages needed clear communication for both.

The brand required its own graphic line and content in Spanish and English, with visual material made for the school.

How we approached it

A graphic line first; then steady content and production.

1. Graphic line. A visual proposal for the brand.
2. Bilingual content. Posts in Spanish and English.
3. Photo and video. Original production for social.

A line with speed

The graphic line proposal defines how the school looks in every asset.

The school, in pictures

Photography gives the brand its own material for its posts.

Two languages, one voice

Content is published in Spanish and English with the same visual structure.

Lessons in motion

Video production brings the school's experience into film formats.