Well-presented properties, by a team with a face.

The challenge

Fortune Home needed to present each real estate project clearly and show the team selling it.

The work combined project-by-project pieces, commercial content for social media and a photographic base of the team.

How we approached it

One format per project and an in-house image library.

1. Inputs. Gathering the material for each project.
2. Presentations. Presentation pieces for each property.
3. Team. A portrait session for the sales team.
4. Spots. Video pieces to communicate the projects.

The team, face to face

The team portrait session puts faces to the brand and is reused in commercial pieces.

Content that sells

Commercial content takes the projects to social media in the brand’s visual line.