DIRAVA × LIDOMI

Two developers, one conversation, a new direction.

Teaser, invitation, video and communication materials for the joint DIRAVA and LIDOMI event and the unveiling of Nautilus.

Events · Content · Design · Video

The challenge

Two developers with their own track records were about to announce something together, and the announcement had to build anticipation before the reveal.

The event introduced Nautilus, the project born from the partnership between DIRAVA and LIDOMI. That story had to be told without giving the name away.

Communication needed a sequence: teaser, invitation and materials for coverage on the day.

How we approached it

Tell the story of the meeting before showing the result.

Narrative. Two paths that meet, a conversation that becomes a vision, and the Nautilus reveal.
Teaser video. A 45–50 second script in six scenes, written around what is seen and what is heard.
Invitation. Invitation pieces in the event’s visual language.
Coverage. Graphic and content assets prepared to accompany the event.

An identity with a system

Loop de marcas · Pantalla panorámica

Loop de marcas · versión 2

Cierre · versión 2 con logos

DIRAVA × LIDOMI — Pantalla general · DIRAVA y LIDOMI — Pantalla general · DIRAVA y LIDOMI

DIRAVA × LIDOMI — Expectativa · Carrusel de comunicación — Expectativa · Carrusel de comunicación

DIRAVA × LIDOMI — Post fijado — Post fijado

Anticipation first

Communication opened with teaser and invitation pieces that announced the meeting of the two brands without revealing the project yet.

Materials for the day

The archive holds the assets prepared for event coverage: graphic applications and content in several formats.

Event

A conversation that becomes a spiral

The script starts with two teams working apart, brings them to one table and turns their plans into the Nautilus spiral. It closes on one line: “to start something that lasts.”