Properties on two screens.

The challenge

Apartamentos RD needed a digital presence to show properties and services.

The site had to organise brand, properties, services, content and contact, and work equally well on desktop and mobile.

Communication was completed with a video designed for vertical format.

How we approached it

Design the structure and adapt it to each screen.

1. Architecture. Sections for introduction, properties, services, content and contact.
2. Desktop and mobile. Full layouts for wide screens and for a mobile column.
3. Video. A 37-second vertical piece with an on-camera presenter and subtitles.

One hierarchy, two scales

The layouts show how the site's hierarchy adapts between desktop and mobile.

They are shown as interface design; no public launch is claimed.

A property, told to camera

The final 37-second video uses an on-camera presenter and subtitles in vertical format. It keeps its original edit.